Every PLR license may include slightly different license terms. But basically, the license ‘Private Label Rights’ allows you to edit, change or label/rebrand the product contents in any way that you see fit. You can put your name as the author of the digital product (you may need to do some significant changes before you can claim to be the author of that digital product. You could change some words here and there or do a total change of the digital product) You’ll get a ‘non-exclusive license’ which means others also can license the same item, just like stock images. Most favorably, unlike other digital contents, the PLR contents have no ongoing license fees or royalties with any kind of attribution to the original content producer. You may use the PLR contents to make your own courses, articles, workshops, blogs, webinars, social posts, autoresponder emails, lead magnets, or even physical products. It means you can use them in any areas of your business.